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General Advertising Guidelines

It is the responsibility of the advertiser to ensure compliance with these guidelines. Ads that violate these policies will be rejected.

  1. Ads and landing pages may not violate any law of any jurisdiction in which they serve.
  2. Ads and landing pages must clearly display the advertiser's brand.
  3. Ads and landing pages must clearly communicate a business purpose, product, service, offer, or point of differentiation.
  4. Animations that distract a user from the page content without reinforcing the ad's message will be rejected.

Prohibited Content

All advertisers should review our prohibited content policies prior to developing advertising creative or landing pages.

If you are unsure whether an ad violates a policy, please attach the ad to an email to our support team prior to uploading it in the platform. Ads uploaded in the platform are automatically submitted to network audit. If an ad violates the network's content policies, the advertiser may be banned.

Detailed specifications by creative type: